I’ve picked out a few interesting facts.

• 133 million blogs have been indexed by Technorati since 2002
• 76,000 blogs have a Technorati rating of 50 or higher
• 41 per cent of bloggers use Twitter
• Technology is the 2nd most popular topic for bloggers
• Corporate blogs make up 12 per cent of all blogs
• Professional blogs make up 46 per cent of all blogs
• 50 per cent of bloggers are aged between 18 and 34
• 44 per cent of bloggers are parents
• 42 per cent of bloggers spend 3-10 hours blogging per week
• Only 15 per cent of bloggers spend less than an hour blogging per week
• ‘Blog’ is the 5th most popular tag
• ‘Technology’ is the 11th most popular tag
• 83 per cent of blogs are listed on Technorati
• Just 4 per cent of bloggers pay to advertise their blog
• 46 per cent of blogs don’t feature any advertising
• Bloggers spend twice as much time online as U.S. adults 18-49,
• 82 per cent of bloggers post brand and product reviews
• 89 per cent of bloggers post about brands that they love or hate
• 37% of bloggers have been quoted in traditional media based on a blog post
• Half of bloggers believe that blogs will be a primary source for news and entertainment in the next five years
• 1 in 5 five bloggers don’t think that newspapers will survive the next ten years

If your PR blog is missing please comment and let me know. If you haven’t added your blog to the AdAge Power 150 yet you can do so by clicking here.

PR Rank….AA Rank………… Blog Name……………………Country …………AA Score

1. ………….29…………………PR 2.0……………………………..US…………………….93
2. ………….36…………………PR Squared……………………..US…………………….89
3. ………….54…………………A shel of my former self.…….US……………………..84
4. ………….83…………………POP! PR Jots…………………….US…………………….73
5. …………122………………..Strategic PR……………………..US…………………….66
6. …………124……………….PR Blogger………………………..UK…………………….66
7. …………126……………….Young PR…………………………AUSTRALIA…………….66
8. …………130……………….Pro PR……………………………..CANADA…………….65
9. ………..193…………………PR Communications…………US……………………..58
10. ………..202………………..PRNewser…………………………US……………………..57
11. ………..206………………..A PR Guy’s Musings…………….UK…………………….56
12. ………..255………………..PR meets the WWW…………..US…………………….53
13. ………..260………………..Corporate PR……………………US…………………….52
14. ………..274………………..PR Works…………………………..CANADA…………..51
15. ………..276………………..Common Sense PR…………….CANADA………….51
16. ………..277……………….Drew B’s take on tech PR……..UK…………………..51
17. ………..290………………..KDPaine’s PR……………………..US……………………..50
18. ………..293……………….Wadds’ tech pr blog……………UK……………………50
19. ………..308………………..Hispanic Marketing & PR……..US…………………….49
20. ………..338……………….Brendan Cooper…………………UK…………………..46
21. ………..343……………….Corporate Engagement………AUSTRALIA……….46
22. ………..354……………….Beyond PR………………………….UK………………….45
23. ………..357………………Simonsays…………………………..UK………………….45
24. ………..362……………….Online PR Thoughts…………………US……………….45
25. ………..374……………….Into PR……………………………….US…………………….44
26. ………..380……………….PRoactive………………………….US………………….44
27. ………..385……………….Observations of PR…………….US……………………43
28. ………..395……………….Wired PR Works…………………..US……………………43
29. ………..407……………….PR Disasters………………………….AUSTRALIA………42
30. ………..417……………….This is herd…………………………………UK………………..41
31. ………..438……………….Valley PR Blog……………………..US………………….40
32. ………..443……………….Publicity Hound’s…………………….US………………..40
33. ………..456……………….The New PR……………………………CANADA…………39
34. ………..460……………….Media Relations Blog…………….US………………….39
35. ………..464……………….Client Service Insights…………….US………………..38
36. ………..475……………….PR Meets Marketing………………US…………………..38
37. ………..476……………….Pudding Relations………………….UK………………….38
38. ………..501……………….Student PR Blog……………………CANADA…………..36
39. ………..511……………….Profitable Business Edge 2……..US……………………36
40. ………..513……………….A view on PR…………………………US………………….36
41. ………..519……………….PRos in Training……………………….US………………….35
42. ………..537……………….Tech PR Gems……………………..US………………….34
43. ………..542……………….PR Talk………………………………….US………………….34
44. ………..551……………….Shiny Red…………………………………UK………………….33
45. ………..561……………….Eyecube………………………………….US………………..33
46. ………..567……………….IndiaPRBlog!…………………………INDIA………………33
47. ………..585……………….All Things PR………………………….UK…………………..32
48. ………..588……………….Engage in PR……………………….US……………………32
49. ………..597……………….Mutually Inclusive PR………………CANADA………….31
50. ………..609……………….Morgan McLintic on PR……………US………………….31
51. ………..620……………….Alan Weinkrantz PR………………..US………………….30
52. ………..626……………….Strive Notes……………………………..US………………..30
53. ………..627……………….PR Voice………………………………..UK………………….30
54. ………..632……………….New Millennium PR………………….US………………..30
55. ………..647……………….Norton’s Notes………………………..UK…………………..29
56. ………..661……………….From PR to Eternity………………….UK………………….29
57. ………..679……………….PR. Differently…………………………US………………….28
58. ………..686……………….Mosnar Communications…………….US………………….28
59. ………..688……………….Youngblood PR & Marketing………CANADA………..28
60. ………..691……………….Launch PR……………………………….US………………..27
61. ………..716……………….Online Publicity Journal………………US………………..26
62. ………..739……………….10 Yetis PR Blog……………………..UK…………………..24
63. ………..745……………….Blinn PR Report………………………US…………………..24
64. ………..752……………….Minnesota PR blog…………………….US………………..24
65. ………..787……………….First Person PR……………………….US……………………21
66. ………..788……………….Public Relations Matters……………US………………..21
67. ………..802……………….EducationPR……………………………US………………….20
68. ………..809……………….HighVizPR………………………………US…………………19
69. ………..816……………….PowerUp………………………………..US………………..18

The top blogs by country:

Australia: Young PR
Canada: Pro PR
India: IndiaPRBlog!
UK: PR Blogger
US: PR 2.0

The top UK blogs:
1. PR Blogger
2. A PR Guy’s Musings
3. Drew B’s take on tech PR
4. Wadds’ tech pr blog
5. Brendan Cooper, Your friendly PR Social Media Planner
6. Beyond PR
7. Simonsays.
8. This is herd
9. Pudding Relations
10. Shiny Red
11. All Things PR
12. PR Voice
13. Norton’s Notes
14. From PR to Eternity
15. 10 Yetis PR Blog

Google

I’d like to see Coca-Cola turn their cans and bottles green for a few weeks to celebrate their environmental efforts. But then again I’d like to see Coke become more environmentally friendly anyway.

It’s not the first time Davies has helped me. I quoted his Behind The Spin article, ‘Blog-it-yourself and watch your profile rise’ in my dissertation. I think this serves to prove that blogging can raise your profile. This is certainly true in Google. A search for ‘Matthew Watson’ shows my blog as the 4th result, just behind a Professor Matthew Watson from the University of Warwick.