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Welcome to From PR to Eternity
Matthew Watson blogs about online marketing and public relations, and his experience of working in the tech PR sector.
Matthew works as a senior account executive at Speed Communications and blogs there too. Follow Matthew Watson on Twitter: http://www.twitter.com/mpwatson Follow From PR to Eternity on Twitter: http://www.twitter.com/FPTE Linkage: Speed go to Budapest in Hungary in November 2011 -
Recent Posts
- The Register is most tweeted IT Trade
- 2 for 1 Valentines Day cards: silly mistake or PR stunt?
- Is it time we paid PR interns properly?
- Are you afraid of change?
- Top 100 PR Blogs: January 2010
- Moving house
- Google takes on Twitterfeed
- How to stop your photos from being used in Facebook adverts
- Vodafone launches #ukhols Google mashup map
- #NWFHD map launched to promote flexible working
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Tag Cloud
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PR Archive
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Have PROs killed the blogosphere?
Posted on 26 October, 2008 | 1 CommentThe blogosphere has been killed off by paid for content produced by PROs and professional bloggers. That’s the claim made by Paul Boutin, Editor, Wired magazine, who said: “Cut-rate journalists... -
Cool as a cucumber
Posted on 13 October, 2008 | 1 CommentI live in the coolest part of London, according to an article in the London Paper today. The survey, which was conducted by Farebrother surveyors claims that Midtown London is... -
Have a drink on me
Posted on 8 October, 2008 | 3 CommentsLast week I had hoped to attend the London Bloggers Meetup, which was sponsored by Smirnoff. Unfortunately I couldn’t make it, but I was impressed by Smirnoff’s PR efforts nonetheless.... -
Discover your potential: Shut down
Posted on 22 September, 2008 | No CommentsThis weekend I attended the closing down party at the Underground night club in Southport, which is one of my all-time favourite haunts. Like many closing down sales and farewell... -
How moving: What PR can learn from advertising
Posted on 20 September, 2008 | No CommentsDuring a recent trip to Berlin, my friends and I came across moving advertisements in Alexanderplatz. The adverts, which I assume were either robotic or remote controlled, really grabbed my... -
Three communication prunks
Posted on 13 August, 2008 | 1 CommentI was tagged by Ben Matthews, in an Internet MeMe, that involves picking three innovative communicators, that have influenced me. This is the blurb: “The idea’s simple. We’re asking you... -
I wanna get fizzical
Posted on 13 August, 2008 | No CommentsAccording to the New York Times bloggers are living in a world of 24/7 stress. Berocca news jacked this by setting up a website offering a free blogger relief pack... -
Where are all the women?
Posted on 12 August, 2008 | 10 CommentsIt occurred to me today that just one of the many blogs I subscribe to is written by a woman; the lovely Susannah Wyeth. In an industry were 62 per... -
3 ways to improve your Facebook polls
Posted on 5 August, 2008 | No CommentsThis week, Rainier PR conducted a mid-summer media consumption study. We surveyed 1,000 Londoners to find out which silly season stories they find least interesting. It turned out that nearly... -
The grass is always greener when it’s astroturf
Posted on 24 July, 2008 | 2 CommentsLess than two months since astro-turfing became illegal, the Carphone Warehouse has been accused of doing just that by Ian Delaney, the editor of New Media Knowledge, who recently noticed...