Last week I had hoped to attend the London Bloggers Meetup, which was sponsored by Smirnoff. Unfortunately I couldn’t make it, but I was impressed by Smirnoff’s PR efforts nonetheless.
Prior to the meetup I was sent a personalised email, containing the ingredients to make a cocktail reflecting my blog, or at least my initals. Apparently Mint, Pineapple and Watermelon are all you need! I thought this was a great idea, and by providing an image of my cocktail they made it very easy for me to blog about it.
I was invited to join Smirnoff’s facebook group, and even sent a video on YouTube showing how to make a Moscow Mule.
If I happened to have any questions I was invited to contact Smirnoff via Facebook, Twitter, LinkedIn, e-mail, phone or even by post. Not by carrier pigeon though!
All this before the event even took place.
Following the meetup, photographs were added to the London meetup group, for attendees to check out. And those like me who regret not going!
Cheers to you, Smirnoff.
I’m so glad you have a life.
Mummy x
And now a cocktail!
Hi Matthew
Thanks for the kind words! Shame you couldn’t make it down last week.
I hope you still get the chance to make the cocktail (to see how good it tastes). Let me know how it goes!
Would be great to meet up one day soon.
On behalf of Smirnoff and of the team here at Splendid, thanks for your support.
Rax